Meet FLORA, a bona fide rising voice in the alt-pop scene. With two EPs under her belt and more music in the works, FLORA creates a distinctive sound where versatile melodies and autobiographical stories come together.

FLORA’s music refuses to be put in a box. Her sound is as dynamic as her musical influences—ranging from acoustic guitars to pulsating dance beats and everything in between. “Each song feels like its own world. One moment you’re floating in a dreamy, melancholic synth-pop haze, and the next you’re swept away by a four-on-the-floor beat that wouldn’t be out of place in a club,” she says. “I love the contrast. My ADHD brain just doesn’t want to pick one thing.”

That same boundless creativity fuels FLORA’s songwriting and production. “Making music helps me process what I’m going through. It’s my way of turning thoughts and feelings into something tangible—something I actually understand,” she explains. “It’s like therapy, but with a beat.”
Through her songwriting, FLORA isn’t afraid to say what’s on her mind—even if it’s not always the smartest thing to do. Authenticity fuels both her music and her performances, creating an energy that’s as raw as it is contagious.

Whether she’s cracking a joke or delivering a song from the heart, you can count on her to deliver a show worth clearing out your phone storage for. With a glitter mic in hand, knee-high boots on, and a stage presence reminiscent of Dua Lipa, FLORA always brings her A-game.
Her live shows have earned praise from 3voor12, who described her as ‘an energetic presence showcasing alternative pop’ that shifts seamlessly from explosive to introspective—melancholic yet unmistakably lively.

After standout performances at Popronde and Bevrijdingsfestival 2024, and a successful show as support act for UPSAHL at Melkweg, FLORA is now stepping up as the support act for Jet van der Steen on her ‘Alles Komt Alles Gaat’ tour.